Star Trek-style spacefaring isn’t an option for travelers yet, but in the travel and transportation industry, the cloud is helping organizations go where no one has gone before.
According to Forrester, in 2017, worldwide travel and tourism contributed 10 percent of the world’s gross domestic product (GDP) with $8 trillion, and by 2028, worldwide travel and tourism is expected to contribute 12 percent of the world’s GDP.
However, knowing how to be an industry disrupter — rather than being disrupted — can be tricky business.
Set your architecture to stun
Hybrid cloud is the path to the business outcomes that organizations demand. As travel and transportation businesses become ecosystems for delivering greater value in a digital world, hybrid cloud is not only the new reality, but the fastest path to new value.
A hybrid cloud model enables enterprises to connect multiple cloud environments or connect the cloud to on-premises environments. This yields value through greater speed, flexibility, innovation and insight. Many clients are seeing value from hybrid cloud by both being able to make use of existing investments, and get even better return on those investments, by taking them to the cloud.
If your organization is employing a multicloud approach, chances are you are leveraging the services of two or more unique vendors, so finding a cloud architecture that offers choice with consistency is key.
IBM, for example, offers IBM Cloud Private, which uses Kubernetes as the container engine, embraces new technology such as artificial intelligence (AI) and Internet of Things (IoT), and enables your apps and services to run on your choice of infrastructure, public or private. Cloud is the underpinning to deliver and realize operational efficiencies and meet business goals, and IBM Cloud Private delivers enterprise security with agility, scalability and elasticity, and no vendor lock-in.
Cultural change is a prime directive
Internally, you want to develop a collaborative culture of DevOps and automation.
Let’s use the rental car industry as an example. It’s vital to balance the modernization of existing apps with the rapid innovation of new apps. Existing apps likely accommodate traditional services, such as fleet management, pricing, booking and reservations. New apps can steer towards a client-first approach: finding a car based on location, offering unique suggestions and offers, and altering client expectations.
Within the travel and transportation industry in general, we’ve too often seen a disconnect between development and operations, and a pressing need to create a single team dynamic. The IBM Cloud Garage method can nurture the right organizational climate from the ground up and help you move existing workloads to the right platform, refactor them to smaller bits, rewrite certain systems and monitor end to end.
Engage at maximum warp speed
Learn more industry-specific insights on these topics, plus commentary from a major client in the rental car business, in this on-demand webcast. Register to receive simple actions that can accelerate innovation and a cultural transformation.
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